CPD Online now available to all Club members. Available to all RICS, RIBA, CIOB and ICE members.
Examines the importance of marketing for the small to medium sized company. It gives easy, no nonsense advice on how to re-evaluate your business and create a workable marketing plan. It also covers in some detail the effective use of social media marketing as part of an integrated marketing plan and how small businesses can use this cost-effective marketing tool to their advantage.
This study pack consists of:
Study paper
Question paper and model answers
Study paper available in summer 2011
Satisfies up to